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Jon Chappell

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Why the RED delay is not a big deal

Jim Jannard of RED announced today that the new Epic and Scarlet cameras will be delayed due to the current economic climate.

There has been a mixed Twitter reaction to this news. Here are five reasons why I don't think this is a big deal, and could even be considered a good thing:

1. Jim only expects a delay of "a month or two".

2. The RED One is beyond anything the competition currently has to offer. The RED One is not a bad camera, nor is it outdated (quite the opposite in fact). Does it need to be replaced quite so soon?

3. More RED Ones on the market mean lower rental prices and better availability (especially if demand is falling, as Jim says).

4. The RED One will be on the market for longer, meaning better NLE support and improved post workflows. Bigger production houses are looking for dependability with tried-and-tested workflows.

5. Components are constantly improving and prices are constantly falling (SSDs in particular). This delay may help RED deliver better and/or lower priced cameras.

Categories: Cameras, Indie, Analysis
Post ID: 367Posted Wednesday February 18 2009 8:42 AM

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